Let the comentary begin! Socially conscious rapper Lupe Fiasco released the video for his single ‘B!tch Bad’ in an effort to start social commentary around the use of the phrase ‘Bad B!tch’ that is used by many rappers in Hip Hop. It’s a great debate and it will be interesting to see how people respond. While it’s obvious that the word B*tch is derogatory, many female rappers are saying, now it’s powerful to call yourself a bad b*tch. But, it’s still used by many men with a negative connotation, much like the debate with the N word. So who’s right?
In the video, Lupe uses the art of story-telling to give different scenarios where the youth are exposed to females calling themselves ‘bad b—hes.’ A young boy in the video is exposed to the term as he rides around in a car with his mom who is listening to a hip hop song while referring to herself as a ‘Bad B-tch’. Meanwhile, a group of young girls hear the term while they are watching a video on the internet of a rapper calling a half-naked model wearing a pink wing his ‘bad b-tch’ so to this young girl, that becomes her perception of what a ‘Bad B-tch’ is. Eventually the little boy grows up and meets the little girl and there is a bit of confusion when he refers to her as a ‘Bad B!tch’:
Just like that, you see the fruit of the confusion
He caught in a reality, she caught in an illusion
Bad mean good to her, she really nice and smart
But bad mean bad to him, b-tch don’t play your part
But b-tch still bad to her if you say it the wrong way
But she think she a b-tch, what a double entendre
During his sit down with Sway for ‘RapFix Live,’ Lupe talked about the video, saying that he isn’t trying to define the term ‘bad b—h,’ but he is trying to start a conversation where people start looking at the effects of the phrase that is marketed to the youth:
I just wanted to have a conversation, just put it out in the world and see what happens. Like street art, just put it out there and just observe people and get people’s reactions, because I think it’s something that is very subtle. The idea of it , the bad b—h, is very subtle, but it definitely has some destructive elements to it. It has some troubling elements to it, especially when you look at who it’s being marketed towards, and that’s why we put the children in the video. In the song we made the children the audience for it and watched them as they developed. It’s something where I just feel like, even if e don’t come to a definition about it, even if we don’t come to an agreement about it, even if we don’t come to a full thing about it, it’s something I think we need to talk about because it’s so prevalent in our culture right now.
Lupe also ties in a minstrel show and black face, dedicating the video to Paul Robeson, and the “many black actors who endured the humiliating process of blackface in America.”
Watch the video below:
What do you think?